Uzima Films is a film studio passionate about storytelling, with a rich history in East Africa’s long-standing tradition of oral storytelling. Uzima is committed to bringing to life African stories that have, for far too long, been told by others. Their mission is to reclaim the narrative by writing, speaking, acting, and filming their dreams into existence. Their films reimagine a world that showcases the beauty of the African continent and highlights the nuances of the African diaspora.

Designing the Uzima films brand identity involved infusing the essence of what Uzima is in Swahili, a sense of health and wellness, reflected in the cool and natural colours of the brand. The brand is all about telling authentic stories and the flexible nature of the logos reflects this.